Understanding how human systems actually work
Companies, economies, politics and culture — seen through psychology, economics, anthropology and geopolitics.
Most things don’t work the way they appear
Modern institutions rarely behave according to their stated purpose. Companies don’t optimize for performance. Economies don’t follow simple logic. Social systems evolve through incentives, not intentions.
This project explores why.
Latest analyses
Not advice. Not opinions. Systems analysis.
This is not a productivity channel, not a business channel, and not a commentary channel. It is an attempt to understand the underlying logic of human systems — and how they shape behavior at scale.
Start with a system
Watch a video or read an analysis to begin.